Tom Conroy is Managing Partner of KeyRock Consulting Partners and has over 30 years experience as a private equity investor, management consultant, senior operating executive and commercial banker. As an investor, Tom has broad industry experience from early-stage technology ventures to late-stage consumer products companies.

Tom's practice specialty is business development, strategic marketing, perform­ance improvement and acquisition integration. In addition to his background in venture capital, finance and banking, he has extensive domestic and foreign operating experience. Tom has forged distribution and co-marketing alliances throughout Europe and Asia and has deep experience managing global supply chains and distributor networks.

Among current assignments, Tom is leading the development of a new tech­ nology and associated business unit for a global consumer goods conglomerate. This new Division is part of a growth strategy with dramatic expansion in all trade channels and geographic markets. Complementing a well-established, domestic retail footprint (600 stores), additional focus on consumer direct, wholesale dis­tribution and international expansion is generating double digit growth.

Most recently, Tom was Chief Executive Officer of ScentAir Technologies, Inc., the world's leading provider of commercial scent solutions, sponsored by a CT-based private equity group. Prior to ScentAir, Tom led the development of eight technology companies as part of Next Generation Ventures. He is a Board member of several technology companies and a consumer products company in the gourmet food industry.

His professional experience includes a range of exec­utive roles with Olin Corporation. While at Olin, he led the consumer products division of HTH - Water Chemicals after completing a three-year assignment as General Manager of Olin Australia LTD in Geelong, Victoria.

Tom is a graduate of Villanova University (BA Economics with concentration in Finance) and attended Advanced Management Programs in Competition and Strategy at Harvard Business School.